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Smart Shine Tips is a new monthly series from The Kingswood Company, the industry leader in jewelry cleaning and care. If you’ve ever wondered how you can sell more jewelry cleaner we’re here to help! Each month we’ll be bringing you pro tips that you won’t find anywhere else. You’ll be able to download the tips to share with your team and store associates.
3 Phrases That Sell More Jewelry Cleaner
We love hearing feedback from our customers, especially success stories! Use these key phrases that some of the most successful jewelry retailers are saying to get more add-on sales.
1. “How would you like your jewelry to look like this every day? This cleaner will keep it clean until you come in for a professional cleaning.”
Why this works: It reminds customers that they should be routinely taking care of their jewelry to keep it clean and shining between professional cleanings. If they don’t already clean their jewelry at home, this is the perfect time to help them start.
2. “She’s going to want jewelry cleaner to sparkle every day at home.”
Why this works: If the customer is purchasing a gift, they want the recipient to continuously enjoy wearing it, even when it’s not as new.
3. “This cleaner is designed to give it the best sparkle.”
Why this works: Your customer is going to cherish their new purchase, and they want professional, trusted advice to help them take the best care of it.
